Elia Chechick 🌻
My main challenge as the first brand designer on the team was difining Localize’s brand identity to meet goals and needs across the company while it is still new and growing quickly.
My work was integrated with the product team, HR, engeneering and the digital marketing manager. Taking full ownership of the marketing materials, UX illustrations, micro interactions, product emails, product marketing, blog’s creative materials and swag. aiming to highlight our data and features in every element (and A/B testing them!)
Localize was ready for a full rebranding procces, so we created a new, clear, easy to use language that’s suitable for all types of needs. also, a brand new marketing team established in NYC, and together we were able to achieve more impactful and precise outcomes.
Localize was ready for a full rebranding procces, so we created a new, clear, easy to use language that’s suitable for all types of needs. also, a brand new marketing team established in NYC, and together we were able to achieve more impactful and precise outcomes.
